Twitter’s not about numbers, but relevancy

Twitter became one of the most popular social networking websites around and people are crazy to get as many followers as possible, which may sound right, because everyone wants to be heard and have his tweets read, though Twitter is not just about the numbers.

If you’ve been using Twitter, then you should know how it works. The more people follow you, the more see what you’re tweeting, though the most important thing is how many of them care and how many really see your tweets. If you’re tweeting about flowers and one of your followers is interested in wines, but does have absolutely no interest in flowers, then he will simply ignore your tweets and not even read them. Also if one of your followers follows thousands of people what are the odds to read your tweets ? They’re really low, because he definitely can’t read all the tweets and those users mostly read only replies and direct messages, which also doesn’t offer you any advantage.

So the important thing on Twitter doesn’t have anything to do with the numbers, but with relevance. You need interested followers that choose wisely who they follow. If you manage to reach those users, then you can consider yourself successful.

How should you manage to do that ? It’s easy. Use the search feature and find people by keywords related to your activity or hobby, follow them or add them to a list, then start interacting with them. You will see the results pretty fast, though don’t expect to become the #1 user by followers, because that won’t happen, as not each and every twitter used is interested in your activity.

After you’ll get a decent amount will followers to which you will interact regularly you will see your followers base growing day by day, because new users will find you on your followers profile when they reply to you or retweet your tweets.

If you want to make a test and see how relevant your followers are to you, then try and ask them something about your interests 3 or 4 times in a day to be sure your tweets get to all of them, due to the different time zones and work schedules. If you only get a few replies, then you should start thinking if you’ve used the wrong promotion method and try what I’ve been saying in this article.

If you’ve listened to my advice and tried the method, then please let me know what was the result.